Using private data to solve public problems.

Our Story

Independent transport data intelligence

Robinsight helps road controlling authorities, government agencies, universities, and industry partners understand how New Zealand's transport network is actually used — based on real-world telematics data, not modelled assumptions.

Founded after leading the analytics function at EROAD, Robinsight works independently with electronic road user charging (eRUC) providers while maintaining strict data anonymity standards. We translate raw telematics into the evidence that decision-makers need for planning, policy, and safety.

With nationwide eRUC rollout approaching in 2027, the volume and value of connected vehicle data will grow significantly. Robinsight is building the secure, privacy-first data integration pipelines that will make this transition useful for the organisations that fund and manage New Zealand's roads.

Heatmap of vehicle dwell time across Wellington
Experience

Credentials

  • 12+ years working with telematics and transport datasets
  • Projects delivered for Auckland Transport, Te Manatū Waka Ministry of Transport, and Waka Kotahi NZ Transport Agency
  • ITS New Zealand Silver Member and Board role
  • 23 years at BP prior to transport analytics career
  • Director of Analytics at EROAD
  • International research partnerships with Oregon State University, Portland State University, and Texas A&M Transportation Institute
  • Founded Robinsight in 2022
How We Work

Working Principles

  • Privacy-first: All data is aggregated and anonymised before analysis. Identifiable trip data is never released.
  • Device-agnostic: We work with any telematics or sensor data source — the analysis is independent of the hardware.
  • Problem-led outputs: Designed for engineers and decision-makers, not generic dashboards. Every deliverable answers a specific transport question.
  • Compliance-built: Aligned with government data ethics and stewardship frameworks from the outset.
Testimonials

What our partners say

Through our research and Ripley's advocacy for GPS data, they are recognised at the State and Federal levels as an expert in probe-data research. In every case, Ripley listens, understands the issues, and can translate that into the ability to manage them.
Dr Salvador Hernandez
Dr Salvador Hernandez
Oregon State University
Having worked with Ripley, and having previously held a very similar position, it is my personal opinion that the role they play is significant in terms of translating government goals and desires into something that can become a scope for delivering useful insight.
Chris Vallyon
Chris Vallyon
Waka Kotahi NZ Transport Agency
Ripley's technical skills in data analytics are matched by their understanding of the transportation industry. They have the unique ability to bridge data capabilities with planning and policy questions, proposing aggregated outputs that address issues within budget while protecting data sensitivities.
Jolanda Prozzi
Jolanda Prozzi
Texas A&M Transportation Institute

Let's work together

Whether you're a road controlling authority, government agency, or research institution — we'd welcome the chance to discuss your transport data challenge.

Get in Touch